Kelley Bowen Creative
Design & Consulting
Dynamic, ethereal photography showcases the Caroline Ann. brand's debut collection of effortless, breezy statement pieces.

Caroline Ann. SS19

Creative direction for Caroline Ann. Spring/Summer 2019, including art direction, set design, print development, and omnichannel marketing campaign deliverables

Dynamic, ethereal photography showcases the Caroline Ann. brand's debut collection of effortless, breezy statement pieces.

Dynamic, ethereal photography showcases the Caroline Ann. brand's debut collection of effortless, breezy statement pieces.

Campaign and product imagery evoke seaside memories and celebrate the movement and detail of each unique piece.

Campaign and product imagery evoke seaside memories and celebrate the movement and detail of each unique piece.

The Spring/Summer 2019 preview lookbook, a crucial go-to-market tool, lends the spotlight to campaign imagery and clean typography.

The Spring/Summer 2019 preview lookbook, a crucial go-to-market tool, lends the spotlight to campaign imagery and clean typography.

Bespoke seasonal patterns elevate the Spring/Summer 2019 collection, both as prints on garments and accessories and as photo set elements and graphic accents throughout the campaign.

Bespoke seasonal patterns elevate the Spring/Summer 2019 collection, both as prints on garments and accessories and as photo set elements and graphic accents throughout the campaign.

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A compelling email marketing campaign introduces the Caroline Ann. brand and tells the seasonal story, illuminating a one-of-a-kind product offering to engage consumers and drive DTC sales.

A compelling email marketing campaign introduces the Caroline Ann. brand and tells the seasonal story, illuminating a one-of-a-kind product offering to engage consumers and drive DTC sales.

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