Kelley Bowen Creative
Creative Direction & Brand Strategy
Caroline Ann Collection offers sophisticated, punchy womenswear that empowers consumers to make bold sartorial choices while maintaining enough ease for wherever their (every)day takes them.

Caroline Ann Collection

Brand creative, packaging, stationery, and web design for a high-end womenswear label

Caroline Ann Collection offers sophisticated, punchy womenswear that empowers consumers to make bold sartorial choices while maintaining enough ease for wherever their (every)day takes them.

Caroline Ann Collection offers sophisticated, punchy womenswear that empowers consumers to make bold sartorial choices while maintaining enough ease for wherever their (every)day takes them.

Vibrant color and geometric graphics are at once modern and timeless, and these elements contribute to a holistic and memorable brand experience across digital and print.

Vibrant color and geometric graphics are at once modern and timeless, and these elements contribute to a holistic and memorable brand experience across digital and print.

The Caroline Ann website is the brand's key sales tool, boasting intuitive navigation, full-screen content blocks, and a seamless, unmistakably branded shopping journey.

The Caroline Ann website is the brand's key sales tool, boasting intuitive navigation, full-screen content blocks, and a seamless, unmistakably branded shopping journey.

Packaging carries Caroline Ann messaging and personality across branded stationery, luxe hang tags, and collectable shipping containers.

Packaging carries Caroline Ann messaging and personality across branded stationery, luxe hang tags, and collectable shipping containers.

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